Body Language Basics

This practical marketing and sales workshop develops knowledge, judgement and workplace application in body language basics. Participants explore good-practice principles, work through realistic examples and practise tools that can be adapted to their own roles and organisations.

The workshop emphasises active participation, reflection and transfer of learning. Facilitators can contextualise examples, exercises and discussion around the organisation's policies, industry, workforce and operating environment.

• Explain the key principles associated with non-verbal communication principles.
• Apply practical tools and techniques for posture, gestures and facial expression.
• Use eye contact and personal space to support better workplace decisions and outcomes.
• Recognise common risks, barriers and good practices relating to reading clusters rather than single cues.
• Develop a practical approach to cross-cultural considerations that can be used after the workshop.

Sales, marketing, customer-facing and business-development professionals, supervisors and anyone responsible for attracting, serving or retaining customers.

• Non-verbal communication principles
• Posture, gestures and facial expression
• Eye contact and personal space
• Reading clusters rather than single cues
• Cross-cultural considerations
• Aligning verbal and non-verbal messages